TUSHY Asshole Activists
Bidets are a game changer—way better than those sh**tier alternatives. They use 40 times less water than traditional methods. And while 84% of us are stressed about the climate, one simple, sustainable change often gets overlooked: our bathroom habits.
So, on World Environment Day, TUSHY honoured bidet users like activists should be revered: with heroic portraits in a top exhibit. But, instead of faces, we worked with a renowned photographer to capture the body part they’re using to make the impact: their assholes.
Yes, the whole damn thing.
So, on World Environment Day, TUSHY honoured bidet users like activists should be revered: with heroic portraits in a top exhibit. But, instead of faces, we worked with a renowned photographer to capture the body part they’re using to make the impact: their assholes.
Yes, the whole damn thing.
To capture our Asshole Activists in all their glory, we took inspiration from the iconic style of National Geographic photography.
Using a macro insect lens, we got up close and personal, turning our assholes into portraits that look like natural landscapes, textures, and elements.
Using a macro insect lens, we got up close and personal, turning our assholes into portraits that look like natural landscapes, textures, and elements.
Awards:
Clios, ADC, Effies, Atomic Awards, ADCC, IN2 Sabre Awards, Shopper Innovation Awards, Marketing Awards
Featured on:
Little Black Book
Clios, ADC, Effies, Atomic Awards, ADCC, IN2 Sabre Awards, Shopper Innovation Awards, Marketing Awards
Featured on:
Little Black Book
